I recently visited the Pitti Imagine Uomo (men) and Pitti Imagine W (women) trade fairs in Florence and I wouldn’t hesitate to say it was the best experiences of my life, related to fashion ofcourse. Pitti Imagine Uomo is the world’s most important platform for men’s clothing and accessory collections and for launching new projects in men’s fashion whereas the Womens trade fair is dedicated to special innovative, experimental projects and single-product and capsule collections.
Apart from viewing and interacting with some of the worlds (and Italy’s) biggest fashion houses, I was more intrigued when in conversation with the more local, more authentic designers. The experience was enriching, and as I freely discussed my business model with them, they emptied bucketful of ideas on my hungry soul. For all you know, you might just spot a Style Fiesta pop up store while strolling down Roman streets in the near future!